Over the previous few months, Lunacia has been charging up just like the engine of a SpaceX Falcon 9 rocket. Recreation DAA and MAA are up. Bounty Board members are up. Collectible axie volumes are up. On this State of the Nation, we’ll talk about why.
Axie video games surpassed 87K DAA and cumulative year-to-date App.axie quantity reached 25.6M USD. These are actual gamers making actual onchain transactions and logging greater than 100M matches in Origins and Traditional mixed since January. In Half 1, we’ll dive into these metrics and extra.
Collectible axie buying and selling quantity has been trending upwards over the previous yr. In Half 2, we’ll discover the explanations behind this surge.
Fellow Lunacians. At this time, we’d prefer to share plain proof that our digital nation has been charging up just like the engine of a SpaceX Falcon 9 rocket over the previous few months. We consider one of many causes for the gradual Web3 summer time is that hype-driven narratives have solid a shadow over the actual builders in our area. Nonetheless, the solar retains rising in Lunacia – and it’s not possible to remain within the shade for much longer.
Recreation DAA and MAA are up. Bounty Board members are up. Collectible axie volumes are up. How did this occur? Why are customers flocking to Axie? Let’s start by zooming out to see the large image, after which zooming in to see the items that make the puzzle.
The Axie ecosystem MAA has been on a gradual climb to 155K this yr, even clocking in over 210K throughout the Coinbase Be taught and Earn marketing campaign. This ascent started in March after we launched Guilds to Axie Traditional. The numerous updates we shipped to Origins fueled this rise, whereas Homeland retained its core participant base. It’s been a superb yr for Axie video games.
The Bounty Board is a questing system constructed into App.axie. Full bounties, earn rewards. In July, we launched a Premier Bounty Board, cranked up the rewards by 2x, and loaded up new quests. The consequence? Moar. Progress. There are actually extra Bounty Board members than Axie gamers, which suggests our ecosystem appeals to extra consumer archetypes than players. Professional tip: that’s as a result of most of the Premier Bounty Board quests reward a special consumer archetype: collectors.
App.axie buying and selling quantity additionally reached 25.6M USD. The June surge was the results of our Be taught and Earn Marketing campaign with Coinbase, the place new recruits found Axie for the primary time.
Treasury Income grew at a mean price of 300K USD monthly or so. Axie gross sales. Ascension and Evolution charges. Rune and Allure purchases. Brick by brick, the small actions add as much as massive outcomes.
Up to now 9 months, hundreds of thousands of gamers and axies have interacted with Lunacian sensible contracts. We even welcomed over 200K new recruits! The one factor that went down was the SLP provide, which decreased by 200M. How did that occur? By itself, Origins’ new Meta Morph characteristic resulted in 15M SLP burned over 2 months.
Over the previous few months, collectible axies have pushed a rising proportion of App.axie transaction quantity. There are causes for this: the Meta Morph characteristic introduced new utility to Mystic axies, the Premier Bounty Board rewarded the completion of collectible-related quests, and Half Evolution continues to require releasing particular axie courses. We additionally elevated collectible axies’ potential Fortune Slip output in October, though it’s too early to trace the influence.
Mystic axies are the crown jewel of Lunacia, and there are just one,337 in existence. Because of this, gross sales are typically low quantity, excessive value. In September, the Mystic Axie VIP Social gathering at Singapore’s Token 2049 additionally introduced holders collectively IRL, which kicked off a shopping for spree we’re calling Mystic Insanity.
Origin and MEO axie buying and selling quantity additionally picked up in Q3. These axies are nice for Lunacians trying to maintain a uncommon collectible with out splurging on a Mystic. Over the previous couple of months, holders have been receiving presents slightly below the common transaction costs listed above. Extra gross sales, extra liquidity.
Christmas, Japanese, and Summer time axies have posted stable numbers this quarter as properly. Typically, these collectibles have doubled in transaction quantity this yr alone. Many of those axies get launched for elements, or locked down for his or her Fortune Slips.
Six years in the past, axies have been solely strains of code – no artwork. Since then, they’ve develop into digital companions. Collectibles. Even heirlooms. That is what occurs when relentless transport meets a passionate group. Let’s hold pushing.